Paid search turns on this week. SEO compounds for years. See what each one is worth to you — pick your industry to load typical numbers, then slide to match your own. Then run the free live audit to lock the SEO side to your real site, metro, and competitors.
Set your numbers. We use the real click-through-rate curve by Google position to show the booked jobs you miss by not sitting at #1 — and what closing that gap is worth every month.
Set your paid numbers. We show what your program makes today, what it makes once we cut your cost per lead and cost per deal by 20%, and your net gain after our fee. Your ad spend is yours — never marked up.
These are quick estimates. Want your real, data-locked SEO number — a live Google Lighthouse audit of your site, your metro's actual search volume, your named competitors scored head-to-head, and a 24-month profit projection?
Run the full live audit →One promise, in writing, measured on your own Google Search Console.
No stair-step, no “we got close.” Plus the First Win milestone: at least one agreed money keyword on Google page 1 within 30 days, or your first month’s retainer refunds.
Read the term sheetOne promise that swallows the rest: you don’t pay our management fee until your cost per acquisition is at least 20% below your benchmark. Until then, we run and optimize your campaigns for free. Your ad budget always goes straight to Google — never marked up, never through us.
Until we clear that bar, we build, run, and optimize your campaigns and you pay us nothing to manage them — you only ever fund the ad budget, straight to Google. The day your cost per acquisition lands 20% below benchmark is the day paid search starts paying you back, and the day our fee begins. Measured on real closed-loop CRM data, with takeover-vs-new-campaign rules and closer-continuity safeguards spelled out in the term sheet — so neither side can game it.
Read the term sheetWe never charge more than 30% of the new profit we generate. At your 12-month anniversary we reconcile total fees against the new profit driven into your business; if it ever exceeds the cap, we refund the difference from performance fees — revenue share first, the retainer is the floor. Your ad spend is always your own money, paid straight to Google.
Read the term sheetThree things are true on almost every page-2 service-business site we audit. We fix all three.
Operators ship 800-word service pages. Google ranks 2,500-word entity-rich pages. The depth gap is most of the visibility gap.
Ranking organic without Top-3 Local Pack inclusion is half a win. Map clicks beat blue links for "near me" queries every time.
Missing LocalBusiness, Service, FAQ schema. No author entity. No verified business signals. Google reads this as low trust.
If a competing agency offers all three, sign with them instead. We've yet to find one that does.
Hit at least five of seven ranking metrics in 90 days, or every retainer paid to date refunds — full, 100%. In writing, in the term sheet.
Total annual fees never exceed 30% of the new profit we drive into your business. Your upside is always at least 70%, by contract.
Territorial exclusivity in writing. Your direct competitor cannot also be our client — not now, not later.